• Song Joong-ki’s Pick: Busan

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    Themed travel in Busan: Korea's representative beach destination

    Busan holds the title “Korea's second largest city.” Busan is Korea's most significant trade port and sea-specialized tourist city. Busan has many attractions, but Gwangandaegyo Bridge and Gwangalli Beach stand out the most. The bridge over the beach presents a unique seascape. The Busan Open Event Hall, which appeared as Chairman Jin Yang-cheol's house in the drama “Reborn Rich (2022),” has also rapidly emerged as a popular tourist attraction. Have a fantastic day in Busan, full of attractions, including F1963, a complex art space with the latest trends that appeal to the millennials and Gen-Z.

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    • Busan

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      Busan

      Total distance: Approx. 27 km

  • Recommended Course

    • 1

      Gwangalli Beach (광안리해수욕장)

      The famous Busan beach where Gwangandaegyo Bridge crosses over the horizon.

    • 2

      F1963

      A space transformed from a former wire factory into a cultural complex.

    • 3

      Gukje Market (국제시장)

      Busan's representative market, which sells a variety of products

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  • Introduction

    * Actor Song Joong-ki
    Song Joong-ki yet again made an impression with his portrayal of Yoon Hyeon-woo in “Reborn Rich (2022),” a political drama depicting the power struggle within a leading conglomerate company over the course of Korea’s modern history. Along with the overwhelming charisma of Chairman Jin Yang-cheol, played by actor Lee Sung-min, the main plot that follows Yoon Hyeon-woo's high-level psychological warfare and passion for gaining power as he carefully but slowly tries to make the conglomerate company called Soonyang his own, earned much support and love from the audience.
    The revenge story begins when the main character, Yoon Hyeon-woo, is reincarnated as the youngest son of the Soonyang family in a moment of desperation. The beginning and end of the historical revenge was always at Chairman Jin Yang-cheol's house, which is the Busan Open Event Hall in real life. Will Yoon Hyeon-woo's cruel and meticulous revenge succeed?
    “Chairman Jin's house from the drama “Reborn Rich” has a classic and solemn atmosphere, so you immediately feel overwhelmed. Apart from this, the wide yard in front of the house has a walking trail and a lawn garden, adding to the feeling of being in a wealthy or old-fashioned house. Aside from money and power, the buildings and gardens are well-maintained, so make sure you look around the place. Check out Gwangalli Beach, one of Busan's most famous tourist attractions. It's fantastic to enjoy the vast beach and beautiful seascape over coffee at one of the cafes lining the beach.

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    * VISITKOREA does not guarantee the quality of products or services introduced on this page and is not responsible for any direct or indirect loss resulting from use of said products or services.

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