When we travel to a new place, we often long for an escape from the tourist crowds—a chance to slow down and immerse ourselves in the authentic local culture, without missing out on the vibrant experiences that drew us there in the first place. Mangwon-dong is one such hidden gem. One of Seoul’s best-kept secrets, this charming neighborhood is a local favorite where people go to relax and enjoy the city at a slower pace. If you’re looking to experience Seoul without the crowds but still don’t want to miss out on your Korea experience, Mangwon is the place to be. This laid-back neighborhood may be quieter, but it’s full of charm. With a bustling traditional market, cozy restaurants, specialty coffee shops, quaint stationery stores, indie bookstores, and easy access to Hangang River Park, it truly offers a little bit of everything without the rush. It’s the kind of place you would want to share with everyone, yet deep down, you may feel tempted to keep it as your little secret.

Make the most of your Mangwon trip: itinerary recommendation

Savor Slow Mornings with Brunch

When we travel with a laid-back vibe, we take it easy and explore at a relaxed pace, soaking in the local life and discovering hidden gems, but without the stress of beating the crowds. The real magic of Mangwon-dong is in taking your mornings slow and savoring a relaxed brunch. To truly catch the spirit of Mangwon, why not kick off your day with a delicious brunch at one of its many cozy brunch spots?

Mangwon-dong offers a wonderful variety of brunch spots to suit every taste, including plenty of vegan-friendly options, making it easy to find the perfect meal for your preferences. From cozy cafés serving fluffy pancakes and rich avocado toasts to spots offering hearty brunch plates, vegan options like falafel bowl, and Korean-inspired brunch dishes, paired with coffee, tea or a glass of freshly-made juice – there’s something for everyone here. While most places open around 10 or 11, there are a few cafés that open early in the morning, perfect for those who are early birds and like to get a jumpstart on their day.

Mangwon’s brunch scene is not just about the food—it’s also about the ambiance. Many cafés feature cozy interiors with sunlight streaming through the windows, making your meal a relaxing experience with full of aesthetic vibes. If you prefer a quieter setting, aim for weekday mornings when the crowds are lighter. Whether you want to refuel before exploring local market and indie stores or simply enjoy a slow, indulgent morning, brunch in Mangwon-dong is the perfect way to soak in the neighborhood’s laid-back vibe.

Once you’ve enjoyed a delicious brunch, explore nearby streets like Mangnidan Street for unique souvenirs and adorable treasures.

Creative Corners of Mangwon-dong: Mangindan Street and Around

Discover Quaint Indie Stores, Cute Stationary Shops, and Quirky Lifestyle Stores

Mangwon-dong isn’t just famous for its traditional market and brunch cafés — it’s also a hidden treasure trove for anyone who loves all things cute, creative, and cozy. Tucked away along quiet alleys, you’ll find charming lifestyle shops, indie bookstores, and stationery stores that feel like little pockets of joy. From adorable journaling notebooks, stickers, and stationery items to unique home décor, books, and handmade souvenirs, Mangwon offers a delightful variety of finds. Many bookstores double as quiet cafés where you can buy a book—or bring your own—and soak in the cozy atmosphere, surrounded by the comforting aroma of books and fresh coffee. These spots provide the perfect space to relax with a cup of tea or coffee and let creativity flow.

Souvenir shopping in Mangwon

What truly sets Mangwon-dong apart is its indie shops offering souvenirs that capture the spirit of your Korean adventure. Beyond the usual cute knick-knacks, you’ll find thoughtfully designed items like tote bags, pin badges, mouse pads, travel postcards, passport holders, tumblers, and various other lifestyle items—each one a meaningful memento of your trip.

Explore Cozy Cafés

Mangwon-dong’s café scene is a delightful blend of cozy corners and stylish spaces, perfect for coffee and tea lovers alike. Whether you’re craving a rich, expertly brewed espresso or a soothing cup of artisanal tea, this neighborhood has it all. Many cafés here pride themselves on using high-quality beans and leaves, often sourced from local roasters and growers, ensuring every sip is a treat. Beyond just great drinks, these cafés offer inviting atmospheres—think cozy interiors, rustic wooden tables, and melodious music playing in the background—making them ideal spots to relax, catch up with friends, dive into a good book, or capture some picture-perfect snaps. From minimalist modern and rustic cafés to quaint, tucked-away tea houses, Mangwon’s coffee and tea culture perfectly complements its laid-back creative vibe.

Freshly-roasted beans and drip bags are also available for purchase at many cafés, making them a perfect souvenir for coffee-lovers, and a reminiscent trip back to this laidback neighborhood every time you take a sip.

Shopping is a must on any trip, especially for souvenirs and K-fashion. For affordable finds and vintage gems, check out VISITKOREA’s guide to Seoul’s best flea markets, thrift shops, and vintage stores.

Editor’s Insight] Affordable Shopping to Fashion Finds: Explore Korea’s Thrift Culture and Flea Markets

Explore the Flavors of Mangwon Market

With a history of over 40 years, Mangwon Market has earned a special spot in locals’ heart. Nestled in a quaint alley, this traditional market offers a great alternative to Gwangjang Market, which can often feel overwhelming due to large crowds and long lines at popular stalls. Here you will find more than just delicious food. It is a slice of daily life where residents of all ages come together to shop for fresh produce, side dishes, snacks, and more. Watching them go about their daily routine gives you the feeling as if you have become part of the neighborhood, even just for a moment.

With a variety of street foods, local produce, and a vibrant atmosphere, the market is quickly becoming a favorite among Millennials and Gen Z in Korea. If you want to taste a variety of Korean foods while avoiding overcrowded markets, yet still experiencing the authentic feel of a traditional market, Mangwon Market is the ideal destination.

Recommended eats

Mangwon Market is a paradise for foodies, brimming with a variety of delicious flavors. But among them, there are certain famous foods that draw people to Mangwon and have even made appearances on Korean reality shows.

Don’t miss the popular crispy deep-fried green chili pepper, piping hot sweet hotteok (griddlecake with sugar filling), croquettes filled with savory fillings ranging from Korean japchae and vegetables to cheese and pizza-inspired blends. If you are looking for hearty meal options, try dak gangjeong (deep-fried and braised chicken), available in classic flavors such as soy sauce and some unique flavors like pepper mayo and sweet fruits sauce, a soulful bowl of warm kalguksu (noodle soup), and Korean street food classics like gimbap, tteokbokki, and an array of deep fried foods – all offered at a reasonable price, making you feel like you’ve stepped back in old-time Seoul.

Mangwon Market is also a great place to find some authentic local snacks that make thoughtful souvenirs. Instead of buying mass-produced snack souvenirs readily available online, how about selecting locally produced snacks that bring the warmth and memories of the trip with you? Some popular options include hangwa (traditional Korean sweets), traditional Korean candies, tteok (rice cakes), nurungji (scorched rice) snacks, yakgwa (honey cookies), and buckwheat chips.

Unwind at Mangwon Hangang Park

Picnic

The Hangang River is Seoul’s defining landmark, attracting people year-round. Visiting Mangwon Hangang River Park is a must to fully immerse yourself in Korean culture and to truly enjoy the Mangwon area. Mangwon Hangang River Park’s location next to the market, cafés, restaurants, and neighborhood makes it a popular destination.

One of the best ways to enjoy this place is by having a picnic on the lush grass right next to the river, soaking in the relaxing views of the Hangang River as it unfolds before you. You can also bring your tent and set it up in the park’s designated tent area. Or just bring your mat and some food you’ve packed from the market to complete your picnic.

Ride a bike along the Hangang River

Another experience that cannot be missed at Mangwon Hangang Park is bike riding. You’ll find Ttareungi, Seoul’s public bikes, right at the park’s entrance. If you’re an active traveler who prefers a bit of adventure rather than just relaxing by the river, cycling is a perfect choice. Pedal along the Hangang River with the breeze on your face and Seoul’s beautiful backdrop unfolding around you.

Start your ride from Mangwon Hangang Park and head toward Nanji Hangang Park, with the green landscapes of the five World Parks on one side and the Hangang River flowing on the other. If you have time, explore these World Parks—especially Haneul Park, which offers a breathtaking panoramic view of Seoul. Prefer a skyline view instead? Cycle in the opposite direction, and you’ll be greeted by the striking Yeouido business district as you continue your ride.

Mangwon Hangang Park is also one of the stops for the newly launched Hangang Bus, a new transportation using ferries. It’s a great way to travel between different Hangang Parks and other major areas of Seoul while saving time and avoiding road traffic.

• Did you know there are a total of 11 Hangang Parks in Seoul, each offering a wide range of activities and experiences? Check out VISITKOREA’s column to discover how to enjoy the Hangang River to the fullest—like a pro.

Enjoy the Hangang River to the Fullest

* This column was last updated in July 2025, and therefore information may differ from what is presented here. We advise you to check for updates before visiting