• 2026 Korea Beauty Festival Overview

        • 06/02/2026

        • 8.3K

          2

          1

  • 2026 Korea Beauty Festival

    2026 Korea Beauty Festival

    Festival Overview

    Event Name

    2026 Korea Beauty Festival (KBF)
    All about Beauty: Curated by KBF

    About the Festival

    Create your most beautiful moments in Korea at the Korea Beauty Festival (KBF)!

    From K-Beauty and medical tourism to wellness experiences, KBF is Korea’s premier global beauty and tourism festival, bringing together expertly curated beauty travel experiences from across the country.

    Discover a wide range of programs, including beauty classes, styling experiences, wellness activities, and exclusive promotions with global OTA partners.

    Experience the unique beauty of Korea at KBF.

    Dates

    June 24 – September 30, 2026

    Featured Programs
    • KBF Beauty House: HiKR Ground (Outdoor Plaza, 4th Floor & 5th Floor)
    • KBF Special Promotions: Special Online Pavilion via Global OTA Platforms
    • KBF Opening Night: HiKR Ground (5th Floor)
    • KBF Connection Day: The Shilla Seoul (Dynasty Hall)

    Featured Programs

    KBF Beauty House

    KBF Beauty House

    Interactive K-beauty, wellness, and lifestyle experiences, featuring immersive programs and pop-up events.

    Dates June 24 – July 19, 2026
    Venue HiKR Ground (Outdoor Plaza, 4th Floor & 5th Floor)
    KBF Special Promotions

    KBF Special Promotions

    Exclusive KBF promotions and curated travel offers in partnership with leading global OTA platforms.

    Dates June 24 – September 30, 2026
    Venue Special Online Pavilion via Global OTA Platforms
    KBF Opening Night

    KBF Opening Night

    The official opening event of the Korea Beauty Festival brings together leaders from the beauty, tourism, and cultural sectors, along with invited global guests.

    Date June 24, 2026
    Venue HiKR Ground (5th Floor)
    KBF Connection Day

    KBF Connection Day

    A business networking program for beauty brands, buyers, media representatives, and tourism industry professionals.

    Date June 25, 2026 / 1:00 PM–5:00 PM
    Venue The Shilla Seoul (Dynasty Hall)