Korea Tourism Organization (KTO) and Starbucks Korea (hereafter Starbucks) have joined hands to promote the VISIT KOREA YEAR 2023-2024 through an eco-friendly campaign. Both companies will be using their marketing channels to promote the eco-friendly travel campaign. 

The eco-friendly travel campaign starts from November 24 at select Starbucks locations. Visitors can participate in the event by uploading a photo of their Starbucks drink in their personal tumbler or an in-store Starbucks cup to their personal social media. Participants will receive a specially made Starbucks stainless steel tumbler with the VISIT KOREA YEAR 2023-2024 logo and characters (while supplies last). The 10 participating Starbucks locations each have their own unique charm, making them tourist attractions in their own right. Starting next year, over 1,800 Starbucks locations nationwide will have VISIT KOREA YEAR 2023-2024 promotional materials for visitors to fall more in love with Korea’s charms. 

For more information and details regarding participating locations, refer to the official Starbucks website. 

 

KTO x Starbucks Eco-friendly Travel Campaign 
* How to participate 
Step 1. Buy a drink at Starbucks using your personal tumbler or in-store cup (including reusable cups at eco branches) 
Step 2. Upload a photo of your drink to your personal social media using the event hashtags 
 

* Participation gift: Event Starbucks stainless tumbler (200 per branch, first-come first-serve) 

* Participating branches 
Starting November 24, 2023 
- Starbucks Gyeonggi Yangpyeong DT: Floor-to-ceiling windows overlooking the beautiful Namhangang River 
- Starbucks The Bukhan River R: Romantic space to enjoy the Bukhangang River with your pets 
Starting December 11, 2023 
- Starbucks Edae R: Korea’s first Starbucks, holding over 20 years of history since opening in 1999 

Starting in 2024 
Seoul 
- Starbucks Byuldabang: Urban oasis featuring a grand digital art wall 
- Starbucks The Bukhansan: Space with a panoramic view of Bukhansan Mountain 
- Starbucks Gyeongdong Market: Unique retro trip to a theater closed over 60 years ago 
- Starbucks Edae R: Korea’s first Starbucks, holding over 20 years of history since opening in 1999 
Gyeonggi-do 
- Starbucks Gyeonggi Yangpyeong DT: Floor-to-ceiling windows overlooking the beautiful Namhangang River 
- Starbucks The Bukhan River R: Romantic space to enjoy the Bukhangang River with your pets 
Gangwon-do 
- Starbucks Chuncheon Gubongsan R: Reserve store overlooking the outstanding cityscape of Chuncheon 
Jeollanam-do 
- Starbucks The Yeosu Dolsan DT: Experience Yeosu’s sea and night in a unique way 
Gyeongsangbuk-do 
- Starbucks Daegu Jongro Old House: Enjoy music and coffee in a traditional hanok building 
Jeju-do 
- Starbucks Jeju Songdang R: Enjoy Jeju’s nature and stones with Starbucks coffee at this reserve store