• Busan Super Pop-up Store Opens at HiKR Ground

        • 09/08/2023

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    Busan Super, a pop-up store displaying tourism products related to Busan, has opened at HiKR Ground in Seoul, the center of all things K-tourism. 

    The Korea Tourism Organization and Busan Tourism Business Support Center have teamed up since 2021 to open this pop-up store. Season 1 started in Yeongdo in Busan, while Season 2 was held at Busan Travel Lounge and LCDC Seoul in Seongsu-dong in Seoul. This year’s pop-up store was first held at Gimhae International Airport August 10-31, and has moved to HiKR Ground for September 5-17. 

    A total of 46 tourism enterprises based in Busan have participated in Busan Super Season 3 to create over 180 products in the image of Busan. Products range from lifestyle goods such as magnets, eco bags, tee-shirts, handkerchiefs, umbrella-parasols, handmade soaps, phone grips, tumblers, as well as local foods. The pop-up store also has events giving away Busan’s signature foods and souvenirs as prizes. 

    Busan Super pop-up store
    Venue: HiKR Ground 5F
    Address: 40, Cheonggyecheon-ro, Jung-gu, Seoul (서울특별시 중구 청계천로 40)
    Period: September 5-17, 2023