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About Sydney Office print


1. Major Activities 2. Major Promotional Activities
3. Offices 4. Staff


    

 
1. Major Activities
 

Promotion of Korean Tourism throughout Australia/New Zealand
Liaison with the local media to publish/broadcast stories on Korean tourism
Liaison with tour wholesalers/airlines to develop and promote new package tour programs
Media and travel industry presentations and joint promotion with organizations such as ATMA
Market Research
Planning and implementation of annual advertising budget.
2. Major Promotional Activities
Advertising planning/Korea tourism feature support in various media including newspapers, magazines, billboards, TV and radio
Support of familiarisation visits to Korea by the local media and travel trade
Monthly production of Sydney office Korea Tourism Newsletter
Participation at local travel shows and exhibitions to meet consumers directly
Joint promotional activities as a member of Asia Travel Marketing Assoc.
Day to day contact with major tour wholesalers to encourage and support the production of new tour packages/special deals through the retail travel industry
Sponsorship of Korean film festivals/Korean theatre group visits to Australia and New Zealand
Supporting promotional activities through Korean Embassy and Consulate
Promotion of Korea to special interest groups ie. Korean War Veterans, Taekwondo enthusiasts, Korean adoptive family clubs and associations
Support of local Korean community Food/Multicultural festivals/events
Support for primary and secondary schools for project materials to assist understanding and knowledge of Korea.
Participation in organisation events ie. Rotary International, The Australian Red Cross and the Friendship Force of Australia
Support local Meetings, Incentives, Conventions and Exhibitions industry to attract more MICE business to Korea
3. Offices
 
Address
  level 18(Suite 1807) Australia Square Tower, 264 George St. Sydney, NSW 2000
Tel
  (02) 9252-4147 / 9251-1717 /8
Fax
  (02) 9251-2104
E-mail
  visitkorea@knto.org.au
4. Staff
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DIRECTOR :

MR SANG-WEON (STEVE) 
JE

Minjung Park 3x4cm.jpg
DEPUTY
DIRECTOR :

MS MIN JUNG (JADE) PARK


PR/MARKETING MANAGER :

MS JENNIFER DOHERTY


INFORMATION OFFICER :

MR SUNGWON KANG




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