Photo: Kingdom Friends
The new face of Korea tourism, Kingdom Friends, has been revealed. Kingdom Friends is made up of three characters, Hojong, Mugo, and Kawoo.
Hojong is a tiger and represents a king from the Joseon dynasty that has come to modern Korea to become famous. Mugo and Kawoo, a bear and a magpie, are Hojong’s guard and escort.
Hojong, Mugo, and Kawoo, the Kingdom Friends, will appear in Korea tourism products, souvenirs, online emoticons, and more.