Apgujeong and Cheongdam-dong are the most renowned fashion streets in Korea, symbolizing luxury and class. The two areas are not only home to major international and designer brands, but are also the first places to debut pieces by new designers and showcase the latest fashion styles. Rodeo Street in Apgujeong is the center of fashion in Gangnam, attracting droves of young fashionistas who scour the fashion shops for the perfect outfit, or get their hair done at one of the area’s chic hair or beauty salons.
The Galleria near Rodeo Street is home to leading luxury brands from around the world. The streets of Apgujeong and Cheongdam-dong are flanked with a glittering array of designer shops; if you are looking for luxury items in Korea, this is an area not to be missed. The area’s anchor stores further convey the unique atmosphere and style of this fashion epicenter.