Keen
shoppers are always on the look out for a great
bargain, and in Korea, shoppers in the know, head
to the outlet shopping centers, where brand items
are on sale for discounted prices. Here you can
find designer brands, like Burberry, Lacoste, and
Marc Jacobs, whose prices have been slashed, sometimes
to as much as 60% cheaper than in the department
stores. These days you can pick up a designer dress
at a Korean outlet shopping center, for what you
would normally pay for a mid-range brand, and with
the depreciating value of the Korean won, you’ll
be making great savings on your airplane tickets,
accommodation, and food, as well as at the outlet
shopping centers. VisitKorea has prepared some tips
for successful outlet shopping.
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Outlet
stores generally offer 30~40%
discounts on merchandise,
but they also can discount
their
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merchandise even further
when they want to sell off
their old stock. For example,
towards the end of the season,
outlet customers can pick
up merchandise at prices
90% lower than at a department
store. With such great bargains,
it’s tempting to pick up
items that you really don’t
need. The following
three outlet stores are
located in Seoul or in the
city’s suburbs and stock
many popular foreign brands.
Therefore, they attract
many international tourists.
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Munjeong-dong
Rodeo Street |

Munjeong-dong Rodeo Street was where
the first outlet store opened in Korea
back in the beginning of the 1990s,
and since then it has developed into
a major shopping area. These days
there are over 200 stores along the
main street, including outlet stores,
fashion malls, and boutiques.
Female fashion boutiques include Jill
Stuart, Time, Anne Klein, Benetton,
and Sisley, and casual brands include
Guess, Polo, Levi’s, Nike, and Giordano.
As well as foreign brands, there are
many popular Korean boutiques, so this
shopping area is particularly popular
with people in their twenties to thirties.
The Adidas store on Munjeong-dong
Rodeo Street, sells directly imported
merchandise at discounts of 30~50% and
sells some merchandise at clearance
prices all year round, so this is a
good place for those looking for bargains.

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VisitKorea’s
Munjeong-dong Shopping Tips!
 Although
there are fashion malls
such as Mods and Magic Plaza,
almost all the shops in
the Munjeong-dong Rodeo
Street area are boutiques
along the main street, so
in order to save time, chose
which fashion brands you
want to check out first,
and then visit those boutiques.
Some
stores, such as the Levi’s
store, sell the new season’s
stock on the first floor
and goods from previous
seasons on the second floor,
which are often reduced
by 50% to 80%. Look
out for classic styles that
won’t go out of fashion
quickly.
One more thing to bear in
mind is the shopping season.
The best time to shop is
immediately after the stores
in Rodeo Street restock
their merchandise, which,
like in department stores,
is at the start of a new
shopping season. During
May and September, the Rodeo
Festivals, are held and
during festival time great
discounts are offered on
a large variety of merchandise.
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Mario
Outlet |
The Mario Outlet store, located near
to Gasan Digital Complex subway station,
contains many famous designer names
all in the same building complex.
It is like a department store, except
the merchandise is available at discounted
prices. This large store comprises
of three buildings, Mario1, 2, and 3.
Mario 1 and 2 sell DAKS, Samsonite,
Nine West, men’s clothing brands such
as Renoma, Pierre Cardin, and Paul Stuart,
as well as ladies’ clothing brands,
such as MICHAA, Obzee, KUHO and SJSJ.
Customer can find leading accessory
brands, such as Kipling and LeSportsac,
in Mario 3. Although stocks are limited,
customers can find watches or sunglasses
which are discounted by 50 ~80 %.
It’s even possible to find some classic
styles that won’t go out of fashion
quickly. At the start of
each season, the Mario Outlet store
holds a special event where prices are
discounted even more than normal.
For example, at this time, customers
can pick up a 198,000won dress for only
39,000won and a 128,000won skirt for
29,000won. Such incredible bargains
have made Mario Outlets a popular shopping
destination in Korea. 
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VisitKorea’s
Mario Outlet Shopping Tips!
 The
merchandise is restocked
on Thursdays and Fridays,
so this is when shoppers
can find the biggest variety
of high-quality goods.
At
the end of the year, the
Mario Big Sale is held,
and merchandise is discounted
by an incredible 90%.
On
weekends, the Mario Outlet
store holds the “Time Service
Sale” where for a short
period of time, the merchandise
will be discounted by an
additional 10-20%. There
is also the “Celebrity
Sale Event”, where celebrities’
belongings are put up for
auction and bids start at
only 1,000won.
Mario
Outlet store also provides
a VAT (value-added tax)
refund service for foreign
tourists and non-Korean
citizens who spend over
30,000 won at the Mario
Outlet. The store
will provide you with a
tax refund ticket, and if
you depart from Korea within
three months of your purchase,
you will be able to present
this ticket at the time
of your departure and be
refunded the VAT.
TAX REFUND tickets are issued
at the Mario 2 third floor
Information Center.
Information
How
to Get There
: Take
subway line
1 or 7 to Gasan
Digital Complex
station.
Come out of
exit 4 and walk
straight.
You will find
the Mario 3
building on
your left.
Operation Hours:
10:
30~21:30 / Open
365 days a year
(closed on Seollal
and Chuseok
holidays)
Inquiries
: 02-2109-7114~5(Korean)
Outlet
Detailed Information
:
Click
Here!
Homepage
: www.mariooutlet.co.kr
(Korean)
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Yeoju
Premium Outlets |

Yeoju Premium Outlet
center is one of the best places in
Korea for luxury brand shopping. It
is modeled on an American outlet center
and has over 120 popular brand name
shops, such as Armani, Burberry, Diesel,
Gucci, and Marc Jacobs, all selling
discounted merchandise. 80% of the shops
are international brands, but you can
also find high-quality Korean brands,
such as Bean Pole, at this outlet center.
The grounds of Yeoju Outlet Center
have been beautifully landscaped so
shoppers will enjoy strolling around
the area while they browse the shops.
The Burberry store normally sells
merchandise at a 20% discount, but these
days it is holding an “additional
20% discount sale” so customers can
purchase clothes and bags at 40% off
the regular price. Burberry coats are
even discounted a further 40%, so that’s
an amazing 60% cheaper than what you
would find in a department store.
If you are looking for classic staple
items, head to the GAP store, where
you can find adult and child T-shirts
for around 15,000won. Lacoste is offering
60% discounts on merchandise from its
2007 Spring and Summer seasons. Events
at Yeoju outlet shopping center include
“Brand Week Sale”, which takes place
once a month. For detailed information,
visit www.premiumoutlets.co.kr,
which has an English website.

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VisitKorea’s
Yeoju Premium Outlets Shopping
Tips!
 On
arrival, visit the Information
Center and pick up a map
of the outlet center.
Maps are available in English.
The
best time to visit Yeoju
outlet center is during
“Brand Week”. This is
an “Additional discount
sale” event that takes
place each month with varying
themes. This month, the
theme is ”Jewelry and Living”,
and TASAKI, Tefal and LE
CREUSET are offering up
to 70% discounts between
April 10 and 26.
Information
How
to Get There
From
Seoul
From
Gangnam Express
Bus Terminal
(Express Bus
Terminal Station,
subway line
3), take
a bus to Yeoju
(est. travel
time 70mins/
4,900 won)
From
Dong Seoul Terminal
(Gangbyeon
Station, subway
line 2),
take a bus to
Yeoju(est. travel
time 70mins/
4,900 won)
From
Yeoju
Across the street
from the bus
terminal, you
can take a city
bus to the Yeoju
Premium Outlets
(est. travel
time of 15~20mins/1,000
won) or take
a taxi (est.
travel time
of 10mins/8,000~9,000
won)
Operation Hours
: 10:00~20:00
on weekdays
/ 10:00~21:00
on Saturday
Inquiries
: 031-880-1234
Outlet
Detailed Information
:
Click
Here! Homepage
: www.premiumoutlets.co.kr
(Korean,
English) |
Seoul-Yeoju
Premium Outlets Travel Package
Details
- Operates:
Fridays, Saturdays, Sundays,
and Public Holidays
- Rates:
Adult 16,000 won / Child
11,000 won - Reservations
should be made in advance,
for details on how to book,
please visit Here!
| Time |
Place |
| 11:00 |
Depart
from the Grand
Intercontinental
Hotel airport
bus stop in
Samseong-dong |
| 11:05 |
Depart
from the COEX
Intercontinental
Hotel airport
bus stop in
Samseong-dong |
| 11:15 |
Depart
from exit 1
of Sports Complex
station on subway
line 2 |
| 11:20 |
Depart
from Jamsil
station on subway
line 2
(In front of
Lotte Mart,
200m away from
exit 4 of Jamsil
Station) |
| 12:30 |
Arrive
at Yeoju Premium
Outlets |
| 17:00 |
Depart
for Seoul
Jamsil station
– Sports Complex
station – Samseong
station |
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☞Read
Our Previous Column on Yeoju Premium Outlets
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