South Korean performer PSY is set to add some Gangnam Style to an upcoming
advertising campaign titled PSY’s ‘Wiki Korea’ about to be launched in
Australia from 1st June, 2013.
‘Wiki Korea’ will introduce millions of potential travelers worldwide to
discover the unique aspects that only Korea has to offer its visitors.
PSY’s ‘Wiki Korea’ will introduce six different experiences to be enjoyed by
foreigners to the country through a series of video clips and online
Australia the PSY advertisements will appear on Discovery Channel from July
through November and online on Youtube, Google and Facebook. An online
campaign on webjet.com.au will offer great deals for Australian travelers to
subjects covered in PSY’s ‘Wiki Korea’ are Dongdaemun, Korea’s popular
day/night shopping area where you can experience shopping until 5.30am in the
Friday nights Koreans celebrate the end of the working week Bulgeum by
hanging out in the clubs and bars of PSY’s wealthy home suburb of Gangnam or
with Hongik University students in Hongdae.
is such a big part of experiencing Korea and visitors can enjoy Banchan,
the enormous array of side dishes provided with nearly all meals in
Korea. Whether you enjoy a Korean Samgyeopsal (BBQ pork
belly) or a simple meal in a Korean restaurant you will always be served
side dishes of kimchi, vegetables and other tasty morsels to enjoy with your
array of cosmetics to be found in Korea is huge and inexpensive. Cosmeroad is
heaven for cosmetics lovers. The street is located in the popular tourist
district of Myeong-dong, an area full of cosmetics, fashion, food and
open late at night. It’s also a great place to experience Korea’s street
and hiking is very popular in Korea and Koreans love the great outdoors.
The famous walking track on the semi-tropical island of Jeju off the southern
coast of Korea known as Olle-Gil is famed for its natural beauty and
great ocean views.
and more travelers are discovering Korea. In March 2013 more than one
million international tourists arrived in Korea. The overall number of
international tourists to Korea exceeded 11 million in 2012. Korea
has maintained its longstanding reputation as a safe destination as international
tourists seem undaunted despite the foreign media’s fixed gaze on North Korea
in recent times.
View PSY’s Wiki Korea here: http://www.youtube.com/watch?v=DfGcXBLRFmM
planning to visit Korea can find more on PSY’s Wiki Korea campaign for Korea
Tourism on the local Sydney office website www.koreabeinspired.com.au from 1 June.
FREE general information kit with full colour guidebook and maps to help plan a
visit to Korea can be obtained by email: email@example.com or Phone: 02)9252-4147/8
30 May, 2013
information: Jennifer Doherty, PR/Marketing Manager, KTO Sydney office
Email: firstname.lastname@example.org Phone: 0209252-4147