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Korea is aiming to inspire buyers to host their next
meeting, incentive, conference or exhibition (MICE) event in Korea at AIME2013
(Asia-Pacific Incentives & Meetings Expo 2013) at the Melbourne
Convention & Exhibition Centre on the 26th and 27th
February.
A large team of Korean MICE industry specialists will
join the Korea Tourism Organization stand no. 3100 at AIME2013. They
include Seoul Tourism Organization, Busan Metropolitan City Government,
Jeju Convention & Visitors Bureau, Gyeongnam Convention & Visitors
Bureau, Gyeonggi Tourism Organization as well as Korean tour operators – AJU
Incentive Tours, Holiday Planners Co. Ltd., Jane Tour & DMC, Kims Travel
Service, Plaza 21 Plus Travel, Rye Tour Co. Ltd. and US Tours & Travel.
Korea offers many reasons to inspire you
to host your next meeting in Korea. With the combination of the number one
airport, state of the art convention facilities, and exciting year round events
coupled with the spectacular natural environment, your next meeting in Korea
will surely be inspiring.
Korea is on the fast-track to becoming one
of the top destinations for MICE events. MICE space in the country has
expanded 70% since the year 2000, and more facilities are being developed in
key hubs to boost the industry. To keep up with this growing
demand, Korea is working to boost its MICE facilities to maximise the benefits
of MICE clients.
Currently there are three new facilities
under construction. The Korail Convention Centre, also known as the Seoul
Station Convention Centre will open in 2015 with a gross floor area of
50,000 square metres, 23,000 square metres of conference facilities, exhibition
space of 16,000 square metres and a 3,000 seat conference hall as well as a
multi-purpose cultural space.
Also in Seoul, the Dongdaemun Design Plaza
and Exhibition Centre will open in 2013. Designed by renowned architect
Zaba Hadid it will feature 85,000 square metres with three floors in the basement
and two floors above ground. It is part of a large urban development
project which will contain a multi-use park, a fashion plaza, an underground
mall and a restoration of a number of items of national heritage.
The new Gyeongju Convention Centre is currently
being built as an efficient and energy saving facility. Construction
began in 2010 and is expected to be completed in 2014. Following the
completion of the Gyeongju Convention Centre Korea will have a total of
ten convention centres situated strategically in various cities across the
country. The Gyeongju Convention Centre will have a gross floor space of
30,100 square metres, meeting rooms of 6,300 square metres (three large and 20
medium rooms) and a 2,500 square metre exhibition hall and concert hall of
14,000 square metres.
Korea presently has nine major convention
centres in major cities throughout Korea as well as Seoul and Jeju Island off
the southern coast of Korea. Easy access to the country as well as convenient
transportation such as the KTX Express train service allows connection between
major cities within a two hour range of Seoul, the capital.
Pre and post tours are a great attraction
as visitors can immerse themselves in the remarkable cultural heritage and
vibrant nature of Korea. Along with the healthy cuisine visitors can join in
activities such as learning how make traditional Korean ceramics, experience a
night in a traditional Korean house (hanok, join a taekwondo training program
or experience oriental medical treatments.
Korea also offers a wide variety of shopping opportunities: arcades, department
stores, duty-free stores, outdoor markets and for those who have no time to
shop during the day, all night shopping is a speciality of Korea. At Dongdaemun
you can shop all night till 5.30am in the morning.
Live theatre options are wide and varied including popular shows loved by
tourists to Seoul like Nanta and Jump. Traditional performances of music and
dance can be enjoyed at places like Korea House and the Jeongdong Theatre.
Korean cuisine inspires many visitors to Seoul to take up healthy eating.
Korean food is not only delicious, it is also very good for your health. Meals
are nutritionally balanced and very low in fat and many vegetable dishes are
provided as side dishes to the main course. Korean BBQ is very popular with
visitors to the country and the variety of Korean cuisine is huge.
Korea Tourism Organization and their
co-exhibitors welcome all buyers at AIME2013 to visit the Korea stand (3100) to
learn more Korea’s MICE capabilities and how to host your next successful
meeting in Korea.
Dated: 5 February, 2013
Further information: Jennifer
Doherty, PR/Marketing Manager, KTO Sydney office
Email: jenny@knto.org.au Phone:
02)9252-4147/8
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