The London office of the Korea Tourism Organization (KTO) will attend the upcoming Destinations show at London Olympia from 30th January to 2nd February.
Destinations is the largest consumer-facing holiday and travel event in the UK, welcoming over 50,000 visitors annually, and KTO joins more than 75 tourist boards and 600 brands exhibiting at this year’s show.
The number of international travellers to Korea is increasing steadily each year, and the country is expecting to surpass 20 million overseas visitors for the first time in 2020. This rise in tourism has been aided in part by the ever-growing global interest in Korean culture, and KTO intends to engage consumers at Destinations with contents reflecting related themes including K-pop, Korean cinema and television, and Korean cuisine.
Those looking to travel to an exciting new destination should come along to KTO's stand to find out more about Korea and the array of activities and cultural experiences on offer across the country. Visitors to the stand will be able to receive travel literature and gifts, as well as enjoy on-stand activities like creating personalised souvenirs with Hangeul, the Korean alphabet. DMCs specialising in Korea will be on hand to assist those who would like to know more about specific itineraries or booking trips.
KTO can be found at stand AP90.
For more information, please contact:
Olivia Buckley, Marketing Assistant
(+44) (0) 207 321 2535 ext. 201