Photo: 2017 Korea Tourism Commercial Launch Ceremony
Hallyu star Lee Jong Suk has been appointed the Honorary Ambassador for Korea Tourism, helping to draw in more tourists from overseas. The appointment ceremony took place on July 25 at 2 pm at Signiel Hotel in Jamsil-dong, Seoul as part of the 2017 Korea Tourism Commercial Launch Ceremony.
Lee Jong Suk appeared in the commercials for this year, each based on a unique theme of travel available in Korea. The eight films have themes ranging from romance to adventure to thriller, and were recorded in Seoul, Gyeonggi-do, Gangwon-do, Jeju, Gyeongju and other locations to showcase the charm of each region. The commercials will be showing on broadcast networks, social media, and Youtube to reach a large audience.
Korea Tourism Organization opened up a satellite website (www.imagineyourkorea.com (English, Japanese)) on July 25 for people to watch all eight videos in one easy step. A voting event is also taking place through this site. Simply watch all eight videos and cast your vote for your three favorites. Prizes include Lee Jong Suk merchandise and even flight tickets to Korea!
Meanwhile, Lee Jong Suk’s upcoming SBS Drama “While You Were Sleeping,” also starring Suzy, will air in September. Many people are looking forward to this drama and there are high expectations for the attention it will bring to Korea among international fans.