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[Korea] Dongdaemum Design Plaza (DDP) officially open as of March 21

  • Date03/27/2014
  • Hit10707

Photo credit: Seoul Design Foundation (Park Hae Wook)

Dongdaemum Design Plaza (DDP) in Jung-gu, Seoul officially opened its doors to the public on March 21, 2014. The acronym DDP also stands for 'Dream', 'Design', and 'Play,' and represents the plaza's function as a multi-purpose design center that aims to foster innovation, creativity and talent.

Dongdaemum Design Plaza (DDP) is designed by renowned Iraqi-British architect Zaha Hadid. Built on a 62,957 square-meter site, the plaza, with its four above-ground stories and three underground levels, has a combined floor area of 86,674 square meters and measures 29 meters in height.  The structure's lack of straight lines, its curved shape, and three-dimensional atypical architecture make everything in sight blend seamlessly.

From the curved windows to the coiling staircase, the absence of angles gives the impression there is no beginning and end. The interior is divided into five themed areas that serve as an international meeting venue, a concert hall, and a learning space supporting children’s creativity and imagination. At the Design Market, visitors can find some restaurants, cafes, and multi-brand shops.

Visitors who want to learn more about the DDP can register for a guided tour (available in Korean, English, Chinese and Japanese). Those who wish to participate are required to make a phone reservation at least two weeks before the tour. The tour is free of charge but some exhibitions may require admission fees. Tours are not available on Mondays.

The opening of the plaza is also marked by F/W Seoul Fashion Week 2014 and special exhibitions such as The Treasures of Kansong*, Sports Design, and Zaha Hadid 360°. Admission to the exhibits currently taking place at DDP is free of charge (except for The Treasures of Kansong).

The information center at DDP offers assistance to international visitors in English, Chinese and Japanese. Tickets for free entrance to exhibits are available (until March 31) at the ticket booth beside Art Hall. DDP is open 24/7 but exhibitions and programs will only be available during their respective opening hours.

*KAN SONG MUN HWA (The Treasures of Kansong): The Treasure of Kansong is a tribute to Jeon Hyeong-pil (1906 – 1962, pen name Kansong), the legendary art collector who devoted his life and fortune to preserve the precious relics of the Joseon Dynasty.

More Info

<Dongdaemum Design Plaza (DDP)>

☞ Address: Dongdaemum Design Plaza (DDP) in Jung-gu, Seoul.
Dongdaemum History & Culture Park Station (Seoul Subway Line 2, 4, 5) Exit 1
☞ Opening day: March 21, 2014
☞ Operating hours: Open all year round (schedule for exhibitions may vary per exhibition)
☞ Admission

Exhibition Price
All inclusive pass (Does not include ticket to KAN SONG MUN HWA) 9,000 won
Sports Design  8,000 won
Design Allegory of Enzo Mari towards Utopia, Zaha Hadid 360° 4,000 won
Ulm Models – Models after Ulm 2,000 won
KAN SONG MUN HWA 8,000 won

*Admission to the above exhibitions is free (except KAN SONG MUN HWA) until March 31, 2014. Fees will be charged from April 1, 2014 onwards.
※ Exhibitions will run based on a set schedule
Dongdaemum Design Plaza (DDP) Tour Program
☞ Route: In front of Customer Service Center 2 (Under the Miraero Bridge) → Oullim Square (Space where historic artifacts are displayed) → Cave Stairway → Information Center → Yigansumun→ Eight Junction → Grass Hill → Designer’s Lounge → Design Experience Center → Design Staircase → Design Museum → Miraero → Design Lab → Design Pathway → Design Exhibition Hall
☞ Duration of the tour: Approx. 60 min
☞ Language service schedule
Weekdays (Tuesday - Friday) ※ Extended operation on Wednesday

Schedule Tuesday Wednesday Thursday Friday
9:30 Korean Korean Korean Korean
10:30 Korean, English Korean, English Korean, English Korean, English
11:30 Japanese Japanese Japanese Japanese
14:00 Korean, English Korean, English Korean, English Korean, English
16:00 Chinese Chinese Chinese Chinese
17:00 Korean Korean Korean Korean
18:30   Korean, Japanese   Korean, Chinese
20:00   Korean, English   Korean, English

Weekends (Saturday, Sunday)

Schedule Saturday Sunday
10:00 Japanese Korean
11:00 Korean Chinese
13:00 Japanese English
14:00 English Chinese
16:00 Japanese Korean
17:00 Korean Chinese

※ Apply at least 2 weeks before the visit
※ Fees may apply for exhibitions or participating in hands-on programs

☞ Reservation for tour: +82-2-2153-0114 (Korean, English, Japanese, Chinese)
☞ Website: http:/ (Korean)
☞ Inquiries: +82-2-2153-0000 (Korean)
☞ 1330 Korea Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese)

Courtesy of Seoul Design Foundation