According to a recent K-pop survey conducted by The Institute of International Education at Kyunghee University, K-pop is driving an increased interest in Korea and the Korean language. In the survey, 58 percent of 524 Korean language learners from 65 nations responded that K-pop had motivated them to begin learning the language.
18.8 percent of respondents said that they came to visit Korea as a result of their interest in K-pop. 11.6 percent said they became interested in Korean culture thanks to K-pop, and 11.2 percent became fans of specific Korean pop singers. Around 38 percent of respondents picked dazzling dancing techniques as the most attractive feature of K-pop.
When asked what K-pop celebrity they wished they could have as a Korean language instructor, Super Junior (22.1%) came in first, followed by Girls’ Generation (12.5%) and Big Bang (9.6%). The K-pop stars the respondents wished they could have as tour guides while traveling in Korea were Girls’ Generation (37.7%), Super Junior (20.2%), 2PM (10.2%), and Big Bang (8.6%).
Kyunghee University’s Institute of International Education will be hosting their annual Korean language speech contest for foreign students on May 17th. This year’s topic is K-pop.
Courtesy of Institute of International Education, Kyung Hee University